Archive for January, 2014

Google Chairman Eric Schmidt’s top predictions for 2014

January 2, 2014

In a rare interview, Eric Schmidt, Executive Chairman of Google, has given Bloomberg his top predictions for 2014.

In the interview, Schmidt concedes that consumers are now buying tablets and smartphones rather than PCs to fulfil their computing needs – a trend that is likely to drive content marketers further toward content that is specifically created and designed for mobile viewing (and then upscaled for PCs). Historically, most content has been designed for PCs and laptops and then downscaled for tablets and smartphones.

Schmidt also told Bloomberg that he took personal responsibility for Google “missing” the “social networking phenomenon”, saying the company should have acted sooner.

Here are the key trends that the Google boss expects to see in 2014:

(Source: Bloomberg)

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